Industry Best Practices, Tips & Ideas

How to Choose an Email List Cleaning Software
Posted by: Alan on Friday, 25 August 2017

The basic principle of email marketing success is to have an up-to-date, clean and valid database of email addresses. And while it’s possible to just buy a ready-to-use email list, there is, however, no guarantee that the email addresses in that list would be 100% authentic, valid and not expired. So, the best way to build your email list is to do it manually. It may sound like a large job, but a little effort and dedication will be good enough to achieve your desired results. Nevertheless, there are many tools and software available to clean an


How to Intelligently Clean Your Email List
Posted by: Alan on Thursday, 24 August 2017

Email marketing is one of the most direct ways to target an audience. It has been around for years and it seems to evolve further and further every year. Almost every other day, marketing experts come up with the better ideas and tips to improve the overall effects of email marketing. That’s why it is absolutely essential to keep up with the latest trends to run a successful email campaign. Here’s what you should know…


Things You Should do After Purchasing an Email List
Posted by: Syed on Monday, 14 August 2017

Buying an email list for a marketing campaign is not unusual. If you have ever managed an email marketing campaign in the past, you would understand the importance of an email list. However, most people, who are busy in their business, take this route. As they do not have much time to concentrate on a marketing campaign, they tend to prefer buying email lists instead of creating one manually.


3 Reasons Your List Broker is Lying to You
Posted by: Tyree on Friday, 11 August 2017

Third party agents who procure e-mail lists are called list brokers, and while they are an established part of the direct marketing industry, new technology is making it easier to do without their costly services. Here are a few reasons not to trust a list broker with such an important part of your business.


Even Experts make Mistakes! Here’s the Top 5 when it comes to Email
Posted by: ListWise on Thursday, 10 August 2017

It’s a brand New Year and you want to be attracting brand new contacts as well. Every business wants to flourish more with every passing year. A new prospect heading in the way of your business is also a lot like the dating game. At the beginning you’re nice but a little shy, then you slowly start to get comfortable and relaxed with each other – and you’re still excited to be around one another. These are the signs that your relationship is working. Take that idea and convert the dating game into an email marketing strategy that could actual


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